Korean beauty and beauty tech at Beautyworld Middle East, Dubai, 27 to 29 October 2025. Run with KOECO: a curated selection of Korean houses, brought to the Gulf and matched one to one with the buyers who are actually looking for them. Where buyers meet brands, perfectly matched.
Hosted Buyers: Korean Beauty & Beauty Tech.
The KOECO programme at Beautyworld Middle East, Dubai, 27 to 29 October 2025: Korean beauty and beauty tech brands, matched to buyers one to one.
For buyers looking at Korean beauty and beauty tech, and for the brands meeting them.
- Edition
- 2025
- Method
- Researched in person
- Supply
- On request, direct from ILBC
Read the opening pages.
Straight from the report itself. Tap the pages to read them as a spread.
The ground it covers.
- 01
Global leaders in K-beauty
The houses shaping Korean beauty, and what each is known for.
- 02
The curated brand selection
The brands brought to Dubai for the programme, with what they make.
- 03
The programme itself
How the one-to-one meetings are matched and booked.
- 04
Where to reach us
The London, Paris and Dubai offices.
Bought once, not learned door by door.
Entering a market you do not know is the most expensive way to learn it. The wrong distributor, a mispriced ladder, a regulation discovered late: each costs a season, and some cost the market. The reports exist so those lessons arrive on paper first.
- Researched in person
Shop floors, counters and meetings, not desk research: what is actually ranged, at what price, by whom.
- Senior judgement
Prepared by Valérie Kaminov: thirty-five years and more than sixty markets of knowing what converts.
- Decision-ready
Retailers, distribution, pricing and positioning, organised the way a route-to-market decision is actually made.
- Current edition
Researched for this cycle, dated on the cover, and updated as the market moves.
"Strong partnerships are built on trust, transparency and results. Valérie understands all three."
Martin Kirschner · Honivell Group, South America
- 01 · Send the requestA minute, at most. No payment details.
- 02 · A personal replyScope, pricing and the right edition, direct from ILBC.
- 03 · Delivered to youThe full report, straight to your inbox.
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