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Buyers' Avant-Première: Paris 2026.

The Paris edition of the Buyers' Avant-Première, April 2026.

For brands and buyers around Paris Perfume Week.

Edition
2026
Method
Researched in person
Supply
On request, direct from ILBC
Buyers' Avant-Première: Paris 2026 report cover

Bought once, not learned door by door.

Entering a market you do not know is the most expensive way to learn it. The wrong distributor, a mispriced ladder, a regulation discovered late: each costs a season, and some cost the market. The reports exist so those lessons arrive on paper first.

  • Researched in person

    Shop floors, counters and meetings, not desk research: what is actually ranged, at what price, by whom.

  • Senior judgement

    Prepared by Valérie Kaminov: thirty-five years and more than sixty markets of knowing what converts.

  • Decision-ready

    Retailers, distribution, pricing and positioning, organised the way a route-to-market decision is actually made.

  • Current edition

    Researched for this cycle, dated on the cover, and updated as the market moves.

"Strong partnerships are built on trust, transparency and results. Valérie understands all three."

Martin Kirschner · Honivell Group, South America

The Buyers' Avant-Première in Paris, 1 to 11 April 2026: a curated selection of brands, discovered through structured one-to-one meetings around Paris Perfume Week.

  1. 01 · Send the requestA minute, at most. No payment details.
  2. 02 · A personal replyScope, pricing and the right edition, direct from ILBC.
  3. 03 · Delivered to youThe full report, straight to your inbox.

Request Buyers' Avant-Première: Paris 2026.

An enquiry, not a commitment. Your details go to ILBC and nowhere else.